Nordic Bloggers’ Experience 2018

13 – 23 January 2018

SAT 13 – WED 17 JAN – PRE TOURS

• Pre tours around Finland (some of the tours may start on Sunday or Monday)

WED 17 JAN – WELCOME

• Pretours return to Helsinki – Arrival for everyone in Helsinki
•  

  19:00 – 22:00
  Official NBE Opening Get together at Scandic Simonkenttä (Simonkatu 9)

THU 18 JAN – MATKA NORDIC TRAVEL FAIR

• 8:30 – 10:00
  Destinations Breakfast: Opportunity to meet destination marketing organisations at Matka Nordic Travel Fair
• 10:30 – 12:00
  Blog Lab #1: Selling your brand & Pitching – by Marissa Anwar (Darling Escapes) (205)
  Blog Lab #2: SEO & Monetization Strategies – by Anna Lehto & Google (204)
• 12:00
  Lunch Panel with Finnair: Creating strategies for genuine engagement growth (207)
• 14:00 – 14:45 What is awaiting the travel industry? / Euromonitor International
• 15:00 – 16:00
  Keynote: Sophie Radcliffe – Blaze your trails
  Sophie Radcliffe shares her journey from meeting room to mountain top, from ordinary to extraordinary. Blazing a trail in adventure sport, influencer marketing and creating a platform for global change, Sophie shares the highs and lows that have shaped her journey, practical tips on building a personal brand and what’s next for influencer marketing
• 16:00 – 18:00
  Happy Hours with Visit Switzerland
• 18:30
  Transfer to our traditional Sauna Evening! Sponsored by OnniBus
  We all meet outside of the southern Entrance of Messukeskus
• 19:30 – 22:30
  Sauna Experience at Löyly Helsinki with Icelandair
• 22:45
  Transfer back to the city and to your hotels. Sponsored by OnniBus

FRI 19 JAN – Helsinki and the metropolitan area

• 9:00–11:30
  Time to visit MATKA Nordic Travel Fair – opportunity to book meetings with exhibitors
•  

  12:00
  Meet up at Flytour Helsinki! (address: Katajanokanlaituri
  Your favourite day in Helsinki! In co-operation with Helsinki Marketing & Visit Espoo

  Drone workshop with DJI
  Video walk around Helsinki
  Urban Nature walk with your host blogger
  Food tour with your host blogger
  Design walk with your host blogger
  Experience the wild in National Park Nuuksio with Visit Espoo

•  

  19:00–21:00
  “Best of Teurastamo” with a Nordic Twist! Supported by Space Nation & Visit Finland Local cocktails & Winter BBQ (address: Työpajankatu 2, Helsinki)

•  

  21:00–23:00
  Evening party opens for the Finnish bloggers!

SAT 20 JAN

• 10:00 – 13:00
  #MyHelsinki Farewell Brunch with Helsinki Marketing at the Residence Penthouse (address: Alvar Aallon katu 3 B)
• Post tours
• Matka Nordic Travel Fair (Sat 20 – Sun 21 Jan)

TUE 23 JAN

• Post Tours return

Changes are possible.